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The_ONES - All Stories

The Stories

A celebration of the people who inspire us and the classic kicks in their closets.


Green Gift Guide

Don't get pinched this year. Shop all things green on The_ONES.

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Her Grails Gift Guide: Ashleys's ONES

Shop all of content creator and sneaker head, @TheAshleyAdams's faves from The_ONES

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Her Grails Gift Guide: Lee's ONES

Shop all of content creator and sneaker head, @IKnowLee's faves from The_ONES

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Her Grails Gift Guide: Destiny's ONES

Shop all of content creator and sneaker head, @DopeitsDestiny's faves from The_ONES

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Her Grails Gift Guide: Stef's ONES

Shop all of entrepreneur, athlete and sneaker head, @iamstefanierose's faves from The_ONES

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Her Grails Gift Guide: Vee's ONES

Shop all of fashion model and sneaker head, @Verifiedby.Vee's faves from The_ONES

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Her Grails Gift Guide: Candyce's ONES

Shop all of content creator and sneaker head, @Candyce_Kay's faves from The_ONES

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Her Grails Gift Guide: Wendy's ONES

Shop all of Her Grails founder and sneaker head, @Wendella_'s faves from The_ONES

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Her Grails Gift Guide: Tausha's ONES

Shop all of Her Grails founder and sneaker head, @TaushaQuan's faves from The_ONES

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Her Grails Holiday Gift Guide

We’ve partnered with Her Grails to bring you a holiday gift guide for you and your grail-friends powered by some of your fave sneaker heads.

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Plaid Playa

From our favorite picnic table covers to the 90's classic movie, Clueless - plaid is a staple print that will never go away.

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3 Wayze to Mayze

Three of our favorite ways to wear the Puma Mayze

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Back to Campus

However back to school looks for you this year, shop your favorite campus essentials here

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Liz’s Top 5 Things to do for Her Mental Health During Quarantine

Taking care of your mental health is essential for everybody. Liz Beecroft shares her top 5 things to do for her mental health during quarantine.

See Liz's 5

Tie-Dye Turn Up

Tie-dye has been around forever, but it's recently made a comeback as one of the biggest fashion trends of 2020.

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Valentine's Day Gift Guide Curated by The_ONES

Gifts that are seriously giving us heart eyes 😍

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3 Ways to Use Your Planner

How do we use our planners and organizers? Here are 3 tips on where to start!

Start Planning!

Fitness Shop Curated by The_ONES

Smash your fitness goals with The_ONES active essentials!

Get Active

Holiday Gift Guide Curated by The_ONES

Gift The_ONES on top of everyone's list this year.

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What's the Tea? How Two Boss Babes Turned Their Creativity Into a Business

Instagram and Inspiration? Yes, please!

See Alexandra and Lin's Story

Meet The_ONES: Going Digital With Laci Jordan

What happens when style meets art? Laci Jordan happens.

See Laci's Story

How to Boot off the Dirt from Your Dr. Martens in 5 Easy Steps

Whether your go-to Dr. Martens pair is suede or patent leather, we have you covered with the right supplies to keep them looking right.

See How to Keep Your Dr. Martens Clean

Two For _ONE: Styling The New Balance 990v5

We asked Tamra and Tori to bring out their best project runway vibes for a sneaker that is often seen as more function than fashion - the New Balance 990v5.

See Tamra & Tori's Story

In HER Soles: Connecting To My Classics with Cassidy Edwards

Newsflash: Loving sneakers hasn’t always been easy. Just ask Cassidy Edwards.

See Cassidy's Story

Meet The_ONES: Uplifting the Sole with Yvonne Guidry

Yvonne Guidry has successfully connected two worlds of rich Latinx heritage and trill Houston culture to encourage women to represent their roots to the fullest.

See Yvonne's Story

Vans Releases Special Collection For Breast Cancer Awareness

Early detection methods are key to improving survival rates and this collection serves as an education for that and encouragement to those fighting.

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Meet The_ONES: Walking in Purpose with Evelynn Escobar-Thomas

We connected with Evelynn to chat about her sneakHER style, navigating the e-streets, and lifting others as she climbs.

See Evelynn's Story

Meet The_ONES: Owning your Style with Genevieve Chanelle

It’s one thing to love sneakers, but it’s another to create a blueprint that empowers women through that same passion. Just ask Brand Manager, Genevieve Chanelle.

See Genevieve's Story

Vans x The Nightmare Before Christmas

It's spooky season.

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Meet The_ONES: Getting It Done With Brittany Giles

Between her job as a high school teacher, creating content for her bustling lifestyle brand, and raising her daughter, Brittany’s motto to “just get it done” seems to be one mantra that continues to pay off.

See Brittany's Story

Festival Ready

Take center stage with our selection of festival essentials.

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The_ONES You Need: Back to Basics with Two NYC Super Collectors

With their passion for sneakers deep rooted in the streets of New York, Kixie and Dee Dee aren’t shy about lifting their voices for women in this sole-filled community.

See Kixie & Dee Dee's Story

Style and Sustainability Collide With The Converse Renew Collection

Sustainability is a trend we should all get behind and with the new Converse Renew collection, you don’t have to trade in your style to support the cause.

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Briana King and The_ONES Are Bringing Together Girls Through Skateboarding

With her nationwide Girl And Queer Skate Sesh Tour in full swing, professional skater and model Briana King has partnered with The_ONES to empower the community one ollie at a time.

See Briana's Story

Meet The_ONES: Tomboy Chic with Content Maven Vicky Logan

There’s a reason why Content Creator Vicky Logan has amassed an audience of over 400,000 on platforms like Instagram and YouTube: she’s the type of girl who won’t hesitate to tell you where she got her fly sneakers AND the story behind them.

See Vicky's Story

Celebrating Grey.

A color we can all get behind.

See the Grey Story

Nike Just Dropped a New Retro Sneaker, the Nike Air Heights

We got 'em in four colors.

See the Nike Air Heights Story

The_ONES Wishlist: Shop the Sneaks with Courtney Brand Agbetola

We met up with Courtney Brand Agbetola to get the 411 on her personal style, her passion for sneakers, and get a glimpse at what she’s putting in her E-cart.

See Courtney's Story

In HER Soles: Hanging In Deep Ellum With CNK's Editor-In-Chief

Go deep in Deep Ellum with CNK Daily Editor-In-Chief, Channing Beumer.

See Channing's Story

Dancing with Casimere

Get ready to put your dancing shoes on.

See the Casimere Story

Classic sneakers for you and The_LittleONES

Classic sneakers are our favorites! They’re The_ONES you love, The_ONES you always wear and The_ONES you buy again and again.

See The_LittleONES


Vans and Harry Potter collaborated to conjure up a magical collection of footwear, apparel, and accessories for witches, wizards, and muggles alike available now.

See the Vans and HARRY POTTER™ Story

DC Shoes x The_ONES E. Tribeka Vachetta

Take a look as we unbox the DC Shoes x The_ONES E. Tribeka Vachetta

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The Classic Black Sneakers Every Girl Needs.

Because black goes with everything.

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Boundary Breakers: Briana King Does It All

At only 25 years old, Briana King established herself as a model, skateboarder, creative, and musician.

See Briana's Story

Shop The_ONES Curated by R&B Sweetheart Ravyn Lenae

Just like her music, Ravyn Lenae’s style is effortlessly cool and understated.

See Ravyn Lenae's Story

10 Reasons Why We’re Obsessed with R&B Sweetheart Ravyn Lenae

Ravyn Lenae might be classified as an R&B, pop, and soul artist, but she is truly indefinable and one-of-a-kind.

See Ravyn's Story

Sneakers in Sin City: Our Favorite Kicks from Agenda Show Las Vegas 2018

And our very own The_ONES Café!

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Shop The_ONES Curated by WNBA Superstar & Fashionista Skylar Diggins-Smith

Powerhouse WNBA superstar Skylar Diggins-Smith is making waves on and off the court. See her favorites from The_ONES.

See Skylar's Story

Top Five Festival Sneakers

The secret to a flawless festival outfit that’s still super comfortable is a wear-with-everything sneaker. The best part? These sneaks can take all the dirt, dust and grime that the outdoors bring your way.

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Exclusive Video: Off-Duty San Francisco Ballet Dancers Perform in Sneakers

Trading in their pointe shoes for classic sneakers, three off-duty San Francisco Ballet dancers make magic at the playground.

See San Francisco Ballet Dancers' Story

14 Totally Updated Ways to Wear Jeans + Sneakers

Though jeans and sneakers are an iconic pairing that never gets old, it actually takes some thought to pull together a denim-and-sneaker getup that comes off as considered (and, well, snazzy), and not like it’s laundry day. Here’s a handy guide to updating the look.

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A Day in the Life of Wild-Child Fashion Photographer Alie Layus

From a photo shoot out in the middle of the desert to unearthing inspo at her favorite record/bookstore, this is an unfiltered look inside photographer Alie Layus’ dreamy SoCal life.

See Alie's Story

Trend-Spotted: 9 Crazy-Cool Ways To Pair Plaid Pants & Sneakers

Finally a way to rock those vintage trousers you unearthed at a thrift shop a couple years ago, and have been sitting on ever since. Everything about this off-duty pairing totally checks out.

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A Sharp-Dressed Woman: 5 Ways to Style Suits With Sneakers

Suits aren’t just for the boys, ladies. From a cropped, high-waisted number to a bonkers checkered look, adding a pair of sneakers is the cool girl’s way to dress down the office staple.

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Zarna Surti of New WOC Magazine, Tonal, Shares Her Silver Lake Haunts

Zarna Surti of Tonal Journal was our spirit guide to Silver Lake, sharing the places she loves best in this L.A. ’hood, which can serve up a strong drink, powerful night of poetry, or damn good taco exactly when you need it.

See Zarna's Story

“Essentials” for a Fabulous Road Trip

When a band of fashion-world kids hit the open road, this is what they bring. From a jumper printed with fried eggs to kimonos to a history book on the Amazons, their road-trip must-brings guarantee a good time, in great style.

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Girlfriend Getaway to the Out-of-this-World Madonna Inn

On a quickie girlfriend getaway, L.A.-based besties (and photographers and models) Alie Layus and Brook Power make a break for the legendary Madonna Inn.

See Alie and Brook's Story

9 Going-Out Outfits To Rock With Sneakers

No more going home with your shoes in your pockets. Whether dressing down red-hot pants, riffing off your favorite leather coat, or popping a peek of fishnet, these going-out outfits let you rock sneakers all night long.

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The “Would You Dare?” Trend Bold Babes are Rocking with Sneakers

This fully charged look is grounded with the understated cool of a classic sneaker. Can you pull it off?

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How to Work Sneakers with Your Favorite Dresses (& Skirts)

The high-low mix of pairing a dress with sneaks is fresh, unexpected, and ultra attention grabbing. It’s like a second life for your favorite lady-ish looks. Cop some new styling ideas here.

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Cool Outfit Ideas to Rock With Checkered Vans Slip-Ons

They loosen up all-black everything. They pop with pink-on-pink. They even work with a diaphanous dress and kimono-style coat. Serious. These three looks totally check out when it comes to kicking up your outfit with a pair of Vans Slip-Ons.

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Meet the L.A. Fashion Influencers Taking Hijab to New Heights

Exuding a dynamic combo of West Coast chill and enterprising business savvy, these SoCal stylesetters rock hijab with high-fashion streetwear in totally fresh ways.

See Their Story

The Most Kitschy, Quirky, Cool Stops On a Route 66 Road Trip

From an 80-foot-long concrete whale statue to the best down-home cooking to a neon-lit world reached by walking through an old refrigerator (really), Route 66 is road-trip country at its best.

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Singer Tiffany Gouche Just Might Be Music’s Next Big Thing

An unstoppable force for the independent R&B and soul-music community and an unapologetic advocate for other queer female artists, musician Tiffany Gouché is a woman on the verge. But she went through hell to get here.

See Tiffany's Story

1 Sneaker, 3 Ways: Fresh Outfit Ideas to Rock With Stan Smiths

Good luck walking outside without spotting Adidas Stan Smiths on nearly every cool person you pass. But here are three ways to wear them you maybe hadn’t thought of yet, from a getup that drips downtown cool to a master class in power clashing.

See Stan's Story

Introducing The_ONES' Mixtape

Wahoo! We created a rocking old-school mixtape with fabulous lady DJs, Natasha Diggs and Illexxandra. Give it a listen and check out their thoughts on #giglife, what moves them musically, and the classic-sneaker obsession they share.

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9 Totally Boss Ways to Wear Sneakers to Work

Whether your office dress code is law-firm buttoned-up (suits, pencil skirts, and, well, button ups) or tech-startup laid back (hoodies, ripped jeans, and a red cup of free keg beer), it’s entirely possible look like a hip professional who’s got this while wearing sneakers on the job.

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All-White Everything: The Classic Sneaker Edition

Nothing says spring like a pristine pair of white-on-white sneakers. Here are some go-tos (and a fashion stylist’s case for why dirty > clean).

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Boston Rapper Vintage Lee is a 21-Year-Old Female Force

With her signature glasses and red-dipped locs, Vintage Lee drips cool and confidence. Match that with her catchy wordplay and mad flow, and you better believe she’s making noise in Boston—and beyond.

See Vintage Lee's Story

1 Sneaker, 3 Ways: Cool Outfit Ideas to Rock With Vans Old Skools

You don’t have to own a backyard halfpipe (or, even, a skateboard) to rock a pair of Vans Old Skools. From a polished trench and headscarf to a fresh take on athleisure, the proof is in these three outfits.

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10 Reasons We’re Kinda Obsessed with Brianna Hildebrand

#4 She’s a Roxane Gay superfan. Actor Brianna Hildebrand, known for playing disaffected teenage badass Negasonic Teenage Warhead in the “Deadpool” franchise alongside Ryan Reynolds, has many tricks, talents, and surprises up her sleeves. We can’t get enough.

See Brianna's Story

Home for the Weekend: Temple City With a Fashion Entrepreneur

A fashion up-and-comer goes back to her roots—gas-station hangs, strip-mall noodle shops, impromptu skate sessions—in the small town of Temple City east of Los Angeles.

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All-Girl NYC Skate Crew The Skate Kitchen On Their Fave Sneakers

The Skate Kitchen is the kind of girl gang we can get behind, all boundary-breaking and women-powered. They rock it out at east-coast skate parks, have singular style, and wear sneakers like a second skin.

See Skate Kitchen's Story

23-Year-Old Photographer Arielle Bobb-Willis's Work Isn't Always What It Seems

Celebrating photographer Arielle Bobb-Willis, her ascent from depression, the profound way she views color and form, and the series of electrifying images she created just for us.

See Arielle's Story

Top Female Sneakerheads Share Who They’re Style-Stalking on Instagram

That girl you follow on Instagram, whose style you’re obsessed with. Yes, her. Wouldn’t you love to know who she’s style-stalking?? We would. So we asked.

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The Hottest Sneaker Looks Spotted on Fall 2018 Runways

NYFW Fall 2018 saw much love given to the sneaker. They were basic, they were bedazzled. They were the low-key cool accessory setting off statement coats, monochrome suits, frothy dresses. Custom designs were created. And collaborations were unveiled.

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1 Sneaker, 3 Ways: Cool Outfit Ideas to Rock With High-Top Converse

From a casual-cool tomboy look to a velour tracksuit that’s actually stylish (you’ll see), we’re sharing three killer outfits to pair with high-top Converse.

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How Coveteur’s Laurel Pantin Makes Casual Iconic

Fashion-site Coveteur has stepped inside the closets of everyone from Priyanka Chopra to SZA. So we decided to turn the tables on the site’s Laurel Pantin and peek inside her home.

See Laurel's Story

Out-of-Bounds New Rapper Dai Burger Shares Her Favorite Sneakers

Reminiscent of female rappers from the ’90s like Trina and Rasheeda, Dai Burger’s tell-it-like-it-is attitude sets her apart, as does her flashy style, which takes its cues from early 2000s glitz. So we hit her up to find out her favorite classic sneakers.

See Dai's Story

Breakout Musician & Style Star Lizzo Shares Her Favorite Sneakers | The_ONES

Powerhouse diva-in-the-making Lizzo is making waves with her celebratory, catchy-as-hell anthems and women-power message. Not to mention that she has sick style. So we asked her to share her favorite classic sneakers.

See Lizzo's Story

A Sneaker Pro on Keeping Your White Shoes Clean | The_ONES

For some serious sneaker-maintenance schooling, we tapped a sneaker whiz to share some of his best insider tricks for cleaning white sneakers.

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Shop The_ONES Curated By Famed Performance Artist Alok Vaid-Menon

Known for his fierce intellect, spoken-word performances, and over-the-top style, Alok Vaid-Menon's favorite sneakers might just surprise you.

See Alok Vaid-Menon's Story

Rapper Dai Burger Breaks it Down

Up-and-coming musician Dai Burger is utterly fearless in her approach to music, dance, and fashion (no surprise she used to work for notorious Sex and the City stylist Patricia Field).

See Dai's Story

How Stan Smiths Became One Of Fashion’s Most Iconic Sneakers

Kanye wears them. Gigi wears them. Your dad wears them. And, probably, you wear them. How did the Stan Smith, a simple tennis shoe become the sneaker everybody’s rocking? Buzzy collabs, a genius marketing stunt, and one very special tennis star. Here we dig into its history.

See Stan's Story

10 Reasons You Need More Lizzo In Your Life

Powerhouse diva-in-the-making Lizzo (full name Melissa Jefferson) is a Detroit-born musician making waves with her celebratory, catchy-as-hell anthems.

See Lizzo's Story

The Fierce, Fabulous Life of Performance Artist Alok Vaid-Menon

In Alok Vaid-Menon's world cartoon villains are style icons and fashion is always political.

See Alok Vaid-Menon's Story

Shop The_ONES Curated by Superstylist Mischa G.

With her brilliantly coiffed, shockingly yellow hair and utterly original style, Mischa G. can rock a pair of sneakers like nobody's business. See which classic styles fill up her closet.

See Mischa's Story

The_ONES - Skate Kitchen

For chill, skater-girl style.

See Skate Kitchen's Story

The Madcap World of Famed NYC Stylist Mischa G.

Clown baby. A 1970s couch. Miss Frizzle from The Magic School Bus. Ways the all-too quotable Mischa G. describes her personal style. And you can't believe what else she has to say.

See Mischa's Story

Kendall Chase

Sneaker Diaries: Up Close and Personal With a Rad West-Coast Style Blogger

See Kendall's Story

9 Sock Styles to Rock With Sneakers

In our opinion, every sneaker needs a stylish sock sidekick, the Robin to their Batman. These unexpected pairings give a fashion-forward turn to your below-the-knee game.

See 9 Sock Styles Story

OJ and Cigs

5 Questions With Miami’s Fiercest Up-and-Coming Style Blogger

See Jana's Story

Mikaela Simila

A Model and her Mini Me Share Their Charming Hometown Just Outside NYC

See Mikaela's Story

The_ONES Launches in NYC!

We're popping up in two beyond-rad New York City stores, but you can shop the collection right here too!

See the Story

A Day With a 19-Year-Old Phenom Photographer Myles Loftin

Myles Loftin is the next big artist you haven’t heard of yet. To get a firsthand look at his creative process, we asked him to document a full day in his life, from waking up to lights out.

See Myles' Story

Musician Olga Bell Shares Her Williamsburg, NYC Haunts

A classical pianist now deep in the electronic dance-music scene, Williamsburg artist Olga Bell is as fascinating as she is enigmatic. Here she talks process, perseverance, and the neighborhood spots (read: locals-approved) she frequents.

See Olga's Story

Who Is Chuck Taylor, Really?

Meet Chuck Taylor, the man behind Converse’s iconic sneaker.

See Chuck's Story

Lauren Ledford

Hanging in the Lower East Side with Lauren Ledford, a darling of NYC’s tattoo scene.

See Lauren's Story

Charli Howard Sneakers

Power Players: Body-Positive Model Activist Charli Howard

See Charli's Story

Pia Arrobio Sneakers

Shop The_ONES, Curated by Pia Arrobio, the Brains Behind Cult-Fave Fashion Label LPA

See Pia's Story

Alana Oherlihy Sneakers

Shop The_ONES, Curated by Boundary-Breaking Fashion Photographer Alana O’Herlihy

See Alana's Story

Pamela Tick Sneakers

Shop The_ONES Curated by Pamela Tick, the DJ & Model Taking the Fashion World by Storm

See Pamela's Story

Alana Oherlihy

We’ve partnered with one of the raddest publications in the game, PAPER magazine, to bring you Power Players, a series celebrating powerful ladies—trailblazers across art, music, fashion, and social advocacy—and their inspiring stories and out-of-bounds style.

See Alana's Story

Pia Arrobio

Power Players: Pia Arrobio, the Brains Behind Cult-Fave Fashion Label LPA

See Pia's Story

Pamela Tick

We’ve partnered with one of the raddest publications in the game, PAPER magazine, to bring you Power Players, a series celebrating powerful ladies—trailblazers across art, music, fashion, and social advocacy—and their inspiring stories and out-of-bounds style.

See Pamela's Story

Charli Howard

In our collaboration with Paper Magazine, we chat with body-positive model activist Charli Howard about bullying, celebrating real women, and her new book Misfit.

See Charli's Story

Illustrator Abbey Lossing Can Convey a Party With a Single Squiggle

The former in-house illustrator of Buzzfeed and Vice on her childhood guilty pleasure, the Vice “uniform,” and the one person she never wants to draw again.

See Abbey's Story

Meet Aelfie, the Textile Designer Breaking All the Rules

Brooklyn textile designer Aelfie Oudghiri has always marched to the beat of her own rebel heart. We took a peek inside her wildly colorful Greenpoint studio and talked about how she rocks the daily hustle of that creative life.

See Aelfie's Story

Brooklyn Illustrator Jing Wei Is Drawing Her Future

We hang with creative genius Jing Wei inside her Greenpoint studio.

See Jing's Story

Al Malonga

The Parisian Fashion Stylist Outfitting Artists in Brooklyn

See Al's Story

Maly Mann

Chef, painter, and model Maly Mann shares a mini Long Beach travel guide.

See Maly's Story

Meet the Artist: Illustrator Kelsey Dake

Nobody does tongue-in-cheek better than Phoenix-based artist Kelsey Dake. Here she shares her background, process, and how she met her future hubs when he slid into her DMs.

See Kelsey's Story

Kathy Hayes

We hang at Chelsea Pier 62 Skatepark with Kathleen Hayes, a photographer who's deep in NYC's skate scene.

See Kathy's Story

Will the Real Stan Smith Please Stand Up?

An exclusive interview with Stan Smith, the man behind the iconic Adidas sneaker.

See Stan's Story